AMPHI

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Overview

Tagline

I LOVE FASHION.
AMPHI is a Japanese innerwear brand developed by Wacoal. In 2002, Wacoal’s SPA business began operating “amphi” as a select-shop-style directly managed store. The brand primarily serves women in their 20s and offers indoor wear, fashion accessories, and daily necessities in addition to innerwear. Its brand concept is “A place to discover something new and cute,” and it aims to capture fashion trends and make fashion enjoyable, starting with innerwear.

Concept

A place to discover something new and cute

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about AMPHI

Country of origin, founding year, categories and parent brands.

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