An+u is a fashion accessories brand that builds on street style, incorporates elements of mode, and reflects them in its products through its own distinctive perspective. It pursues realistic everyday clothing that functions as a wardrobe, using materials from across eras and regions and placing emphasis on drawing out the distinctive qualities of each country. Its offerings center on leather goods and accessories, and also include shoes, bags, and clothing.
Concept
The brand draws inspiration from the design tools of street style and mode across all styles, pursuing realistic everyday clothing that functions as a wardrobe. It places no restrictions on production locations, past or present or east or west, and makes use of the distinctive qualities of each country.