BODE is an American fashion brand founded in New York in 2016 by designer Emily Adams Bode Aujla. Centered on menswear, it offers womenswear, tailoring, knitwear, one-of-a-kind pieces, and more. Its collections are grounded in the preservation of textiles, technique, and memory, with each season built around a personal story as a means of expressing American culture and identity. The brand has received major awards from the CFDA, among other achievements.
Concept
Bode is defined by a dedication to storytelling, craft, and American history. The brand’s collections are based on the conservation of textiles, technique, and memory; each season is grounded in a specific, personal story, unfolding aspects of American culture and identity through an individual narrative.