Etq.

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Overview

Tagline

Timeless essentials, built with purpose.
ETQ is a footwear and apparel brand founded in 2010 in Amsterdam, the Netherlands, by Patrick van der Woude and Hugo Castermans. Co-founder Patrick van der Woude leads the creative direction, and the brand offers quality-focused wardrobe essentials. Its official motto is “Our style never changes. It evolves.” The brand is characterized by a minimalist design philosophy that strips away unnecessary embellishment.

Concept

We design quality wardrobe essentials. Our style never changes. It evolves. Clean and mature, that’s our way of life. It’s our code.

Etq. characteristics

Etq.: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Etq.

Minimal & basics
Minimal design and clean everyday staples.
Polished & dressy
Clean silhouettes and polished, elegant dressing.
Streetwear
Elements of streetwear, skateboarding and hip-hop.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Etq. relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Etq.

Country of origin, founding year, categories and parent brands.

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