Mardi Mercredi Actif

Basic information

Country: South Korea
Founded: 2020
Category: Clothing

Overview

Mardi Mercredi Actif is a sports/athleisure line developed by the Korean fashion brand Mardi Mercredi. Launched in 2020, it offers clothing for a lifestyle that does not draw a boundary between everyday life and sport. Its range focuses on golf and tennis, and includes fitness tops, bra tops, leggings, and other items. Incorporating the parent brand’s flower motifs and graphics, the line offers products that combine functionality with ease of everyday wear.

Concept

A lifestyle without boundaries between everyday life and sport

Tagline

ACT your body, IF you love

Parent brands

Mardi Mercredi 2018

Mardi Mercredi Actif is a sports line derived from Mardi Mercredi’s women’s ready-to-wear. While carrying over the parent brand’s graphics and design elements, it focuses on athleisure and golf wear, differentiating its use from the main line, which centers on everyday clothing. Within the brand’s lineup, it serves sports and active lifestyles, with a target age group and category distinct from those of the kidswear line Mardi Mercredi Lespetits. ([mardimercredi.com](https://mardimercredi.com/category/outer-sale/174/?utm_source=openai))

A sports line focused on athleisure and golf