Masnada

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Overview

Masnada is a fashion brand founded by Angelo Iannello in Tuscany, Italy, in 2007. It focuses on womenswear and menswear, building its collections around the selection of materials made from natural fibers and traditional Italian tailoring. While exploring the study of form and the “multiple identities” it can embody, the brand promotes a production approach based on ethical values, including opposition to child exploitation, and seeks freedom beyond established conventions.

Concept

The collection is a result from an extensive study of shapes and the multiple identities they can become, combined with an profound love for experimentations and research. The results of these can be seen in the choice of materials and traditional methods for the collection. The pure Italian tailoring and craftsmanship is a choice throughout the entire collection with no compromises and also selected on the basis of ethical values in opposition to child exploitation and against any other form of irregularity. Masnada is aimed at those who love freedom, who are not afraid of breaking preconceived moulds.

Masnada characteristics

Masnada: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Masnada

Avant-garde & designer
Avant-garde design and expressions of a designer’s individuality and artistry.
Luxury & heritage
Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Masnada relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
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- Sub-brand
masnada plûs
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An experimental capsule line developed outside the main collection

The official website presents “masnada plûs” separately from the regular women’s and men’s

The official website presents “masnada plûs” separately from the regular women’s and men’s collections, with pages for plûs concept and FW19/20, SS20, and FW20/21. plûs is described as an original numbered capsule collection finished by hand, emphasizing quality, comfort, a range of sizes, a separate collection, and the added value of handmade work. It is a derivative line that complements the main brand while foregrounding a distinct concept.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Masnada

Country of origin, founding year, categories and parent brands.

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Features and values

Wearers and lines

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