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NEW ERA® OUTDOOR
Basic information
- Country
- United States
- Founded
- 2019
- Category
- Clothing / Accessories
Overview
NEW ERA® OUTDOOR is an outdoor-oriented collection launched in 2019 by New Era, a US-origin headwear and apparel brand. Based on advice from its ambassadors, it features caps, hats, and apparel designed for activities such as trail running, climbing, SUP, fishing, and camping. It is offered in two categories: “TECH,” for more demanding uses, and “LIFESTYLE,” for relaxed outdoor settings.
Concept
New Era Outdoor is a new collection suited to a wide range of outdoor settings. Drawing on manufacturing expertise cultivated in sports, fashion, and culture, and based on advice from its ambassadors, it offers items designed to comfortably support a variety of activities, including trail running, climbing, SUP, fishing, and camping.
Parent brands
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New Era 1920
NEW ERA® OUTDOOR is a functional collection that brings NEW ERA’s manufacturing expertise, developed across sports, fashion, and culture, into the outdoor field. It consists of the UTILITY APPAREL COLLECTION, featuring water repellency and stretch; TECH, designed for serious outdoor activities; and LIFE STYLE, focused on everyday use, and offers a wide range of items from apparel to hats and caps. Unlike NEW ERA® GOLF, which is limited to golf, and PERFORMANCE APPAREL, which spans indoor and outdoor exercise, it serves to cover a variety of outdoor settings, including trails, camping, and fishing.
A functional line covering outdoor activities in general