REFRAMED

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Overview

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for creators, by creators
ReFramed was launched in Lebanon by Jason Azzi and Jad Chabtini. It is a contemporary fashion label inspired by Lebanese culture and resilience. Centered on everyday items such as T-shirts, shorts, hoodies, and sweatpants, it emphasizes sustainability and true stories while aiming to reframe how people see things.

Concept

ReFramed came to life in order to challenge the way people see perspective.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1874
1874 Parent brand
Lyle & Scott
Clothing

A higher-tier collection that conveys a premium feel through reinterpretation

Reframed is a standalone collection by Lyle & Scott that reinterprets its iconic eagle fro

Reframed is a standalone collection by Lyle & Scott that reinterprets its iconic eagle from a contemporary perspective. Referencing British tailoring, it brings together durable materials and precise detailing, and is designed as a premium offering that does not rely on logos. It occupies a relatively higher-tier position than GOLF and ESSENTIALS, with a stronger emphasis on construction and material texture.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about REFRAMED

Country of origin, founding year, categories and parent brands.

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