Tagline
Transparent breathing, smiling eyes
airlens is a clear contact lens brand launched in Japan in 2022 by Rise UP Co., Ltd. Based on the concept of “transparent breathing,” it aims to offer products that are as indispensable as air and as natural and comfortable as breathing, with a focus on “ease of choosing, ease of use, and ease of continuing.” Its offerings center on 1-day and 2-week lenses, with series featuring functions such as silicone hydrogel, UV protection, and blue-light protection. The products are sold through e-commerce sites, drugstores, variety stores, and other outlets.
Concept
Transparent breathing