Tagline
Sport on the journey to find myself
AKIII CLASSIC is a lifestyle sports brand founded in South Korea in 2007. Centered on a hybrid of fashion and sports, it offers sneakers as well as apparel, bags, accessories, and swimwear, and works on materials research and design development to bring functional sportswear into everyday life. The brand name means “All Kinds of Identity,” referring to the various identities individuals possess, and respect for diverse identities is its brand philosophy. Based in South Korea, it has expanded its sales channels to Japan, China, the United States, Canada, and other markets, and is known for sneakers such as the “Urban Tracker.”
Concept
All Kinds of Identity = respect for the diverse identities individuals possess