Tagline
Timeless beauty spun from merino wool, gentle on the planet and people
ANNUAL is a Japanese apparel brand launched in 2019. Using New Zealand merino wool as its primary raw material, it focuses on highly transparent production that can be traced across the entire supply chain, from sourcing raw wool to material development and product manufacturing. It also collects unwanted products and recycles them. Its offerings center on knitwear for everyday wear.
Concept
An everyday wear brand using New Zealand merino wool