Tagline
Where skin meets nature, a subtle fragrance starts a pleasant day.
ANOETIC BEAUTY is a beauty offshoot brand launched in 2025 by the Korean fashion brand ANOETIC. It offers hair care, fragrance, skin care, and body care, and presents a vegan lifestyle centered on sensory scents and clean beauty. It has a policy of avoiding animal-derived ingredients and animal testing, and communicates the brand statement, “Where skin meets nature, a subtle fragrance begins a pleasant day.” It is expanding into areas including hair care and perfume featuring fragrance, as well as skin care using ingredients such as PDRN.
Concept
A vegan lifestyle brand centered on sensory scents and clean beauty, offering experiences where nature meets skin.