BARBELLWORKS is a gymwear brand launched in Korea in 2024. Its name combines “barbell,” meaning weight, and “works,” meaning to work or function. The brand was created from a wish for a healthy life for modern people tired of the weight of life. It focuses on menswear for training and everyday wear, including T-shirts, sweatshirts, pants, and tank tops.
Concept
A gymwear brand whose name combines “barbell,” meaning weight, and “works,” meaning to work, born from a wish for a healthy life for modern people tired of the weight of life.