Bluemint

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Overview

Tagline

Bluemint redefines premium lifestyle essentials.
Bluemint is a lifestyle brand founded in London in 2013. Starting with swim shorts, it has expanded into ready-to-wear, menswear, and kidswear. Its collections are inspired by the Mediterranean, and the brand places emphasis on fit and material quality. It is available at select shops such as Harrods and Harvey Nichols, as well as at its own stores in resort destinations.

Concept

Mediterranean-inspired ready-to-wear and swimwear emphasizing fit and material quality.

Bluemint characteristics

Bluemint: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Bluemint

Polished & dressy
Clean silhouettes and polished, elegant dressing.
Outdoor & functional
Outdoor influences and functionality suited to weather and ease of movement.
Minimal & basics
Minimal design and clean everyday staples.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Bluemint relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Bluemint

Country of origin, founding year, categories and parent brands.

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Wearers and lines

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