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Chloé Kids
Basic information
- Country
- France
- Founded
- 2006
- Category
- Clothing / Accessories
Overview
Chloé Kids is the baby and children’s line of the French luxury maison Chloé, founded in Paris in 1952 by Gaby Aghion. The line was developed in 2006 by licensee Children Worldwide Fashion (CWF), and offers clothing and accessories for babies (from approximately one month) through girls (up to age 14).
Concept
For its children’s collection, CHLOE has taken up all the codes that make up its unique personality: romanticism, femininity, modernity and elegance.
Parent brands
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Chloé 1952
As Chloé’s children’s clothing division, it develops a licensed line ranging from babywear to girls’ clothing, adapting the design codes associated with the Maison’s womenswear for children. The official presentation describes everyday wear and clothing for special occasions with casual, sporty, elegant, and whimsical elements, and also highlights a mini-me concept linked to the womenswear collections. CWF serves as the licensing partner, positioning the line as an extension of the parent brand’s world across a different age group.
Extends the parent brand’s world to children’s clothing