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Floyd

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Country
Germany
Founded
2019 2010s
Category
Bags
Related brands
Bags brands founded in the 2010s Bags brands from Germany

Primary categories

Overview

Tagline

Giving modern travel its mojo back
Floyd, founded in Munich, Germany, in 2019 by Bernd Georgi and Horst Kern, is a travel case brand. Inspired by the skateboarding culture of Venice Beach in the 1970s, it offers suitcases, bags, caps, and accessories. Its official slogan is “Giving modern travel its mojo back,” and it presents its interchangeable skateboard-inspired wheels and range of colors as bringing individuality and functionality to modern travel.

Concept

authentic brand for modern hard-top cases

Floyd characteristics

Floyd: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Floyd

Streetwear
Elements of streetwear, skateboarding and hip-hop.
Decoration & playfulness
Rich decoration, colours and patterns, and playful design.
Outdoor & functional
Outdoor influences and functionality suited to weather and ease of movement.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Floyd relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Bagsbrands fromGermanyfounded in the2010s

VeeCollective Germany Founded in 2017 Bags In common Bagsbrands fromGermanyfounded in the2010s

Brands from Germany founded in 2019

AKOG HOTEL GROUP Germany Founded in 2019 Clothing In common Brands from Germany founded in 2019
BIRKENSTOCK 1774 Germany Founded in 2019 Footwear In common Brands from Germany founded in 2019
BIRKENSTOCK Natural Skin Care Germany Founded in 2019 Beauty and cosmetics In common Brands from Germany founded in 2019
DU CIEL Germany Founded in 2019 Clothing In common Brands from Germany founded in 2019

Frequently asked questions about Floyd

Country of origin, founding year, categories and parent brands.

Related keywords

Features and values

Functional clothing

Activities and occasions

Skateboarding

Related links

Brands from Germany Brands founded in 2019 Brands founded in the 2010s Brands from Germany founded in 2019 Brands from Germany founded in the 2010s Brands founded in 2015-2019 Bags brands Bags brands from Germany Bags brands founded in the 2010s