GoBabyGo is a Denmark-based brand of clothing and accessories for babies and toddlers. Founded in 2013 by Fie Aspöck Jonsen, it began with her developing products to support the motor development of her son, who was born prematurely. Its range includes tights, leggings, socks, and knee pads with non-slip pads on the knees, soles, and toes. The products aim to support the motor skills, balance, and confidence of children as they progress from crawling to walking. The brand is currently part of MP Denmark’s brand portfolio.
Concept
We believe that good motor skills give self-esteem and courage, and are necessary for your child to move smoothly, explore the world, and have the energy to play and learn new things.