Herschel

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Overview

Tagline

Welcome to Herschel. Enjoy your stay.
Herschel is a lifestyle accessories brand founded in Vancouver, Canada, in 2009 by brothers Jamie Cormack and Lyndon Cormack. Its name comes from the town in Saskatchewan where three generations of the family grew up. Starting with backpacks, the brand offers bags, luggage, travel accessories, headwear and apparel. It aims to combine style, quality and practicality in classic products, creating items for travel and everyday life.

Concept

We design classic products that combine style, quality and purpose.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
3 brands
Founded
2021-2024
2021 Sub-brand
Herschel Supply Uniform
Clothing

A line focused on everyday clothing that expands the apparel category

This is a clothing line introduced by Herschel Supply to clarify its offering in apparel.

This is a clothing line introduced by Herschel Supply to clarify its offering in apparel. While the parent brand’s product range centers on bags and travel goods, the line offers everyday clothing designed for wear in both urban and natural settings, taking on the apparel category. Unlike Little Herschel, which is aimed at children, and Herschel Outdoor Equipment, which specializes in outdoor gear, it is positioned to expand the brand’s product range through clothing. Major fashion media have described it as an apparel line with an independent name.

2024 Sub-brand
Herschel Outdoor Equipment
Bags

A high-performance line focused on outdoor functionality

An outdoor-focused, function-oriented line developed by Herschel Supply. While its regular

An outdoor-focused, function-oriented line developed by Herschel Supply. While its regular product range centers on bags and travel goods, this line features bags and apparel designed for use in the mountains and on snow, with an emphasis on lightweight materials and modular construction. Unlike Little Herschel, which is for children, and Herschel Supply Uniform, which handles apparel, it is positioned around outdoor activities and the functional requirements of equipment. Official product pages and product materials present it as a distinct line.

- Sub-brand
Little Herschel
Bags

A line that extends signature products for children

Developed as Herschel’s line for children and youth, it offers backpacks, accessories, hea

Developed as Herschel’s line for children and youth, it offers backpacks, accessories, headwear, and other products tailored to children’s sizes and needs. Rather than simply listing standard products for adults, it is presented separately on the official website as a product range that includes children’s sizes and patterns. Its audience and role differ from those of the regular adult line and Herschel Outdoor Equipment, which specializes in outdoor functionality; it is positioned as an extension of the brand’s signature products for children.

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Frequently asked questions about Herschel

Country of origin, founding year, categories and parent brands.

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