Tagline
Small is beautiful.
Howlin' is a knitwear brand from Antwerp, Belgium. Knit production as a family business has continued since 1981, while Howlin' as a brand was launched in 2009 by brothers Jan Olyslager and Patrick Olyslager. Working with artisans in Scotland, Ireland, and Belgium, the brand produces knitwear, accessories, and woven pieces in small batches using natural materials and local yarns. Its artisan-finished collections preserve traditional techniques while adding playful touches to shapes and patterns, and include men's and women's lines as well as special lines. The brand's official slogan is “Small is beautiful.”
Concept
Our mission is to create timeless and carefully made garments and accessories, using the finest natural and local yarns available, blending classic heritage with a cosmic Howlin’ twist.