Tagline
Play On, Rain or Shine
JAN＆JUL is a kids’ outdoor brand founded in 2015 in Vancouver, Canada, by designer and founder Florence Luo. It offers clothing, rain gear, footwear, hats, swimwear, and accessories designed for changing weather, including rain, snow, and sunshine. Its philosophy is to create products that help children and families spend time in nature throughout the year. A signature feature is its Grow-With-Me® design, which can be adjusted as children grow. The brand is based in Canada and expands internationally, with practicality and durability shaped by parents’ perspectives at its core.
Concept
help kids & families stay outside longer, in all weather