Jaws

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Country: United States
Founded: 2001 2000s
Category: Clothing
Related brands: Clothing brands founded in the 2000s Clothing brands from United States

Overview

Joe's Jeans is a US premium denim brand founded in Los Angeles in 2001 by creative director Joe Dahan. With denim at its core, the brand expanded from 2007 onward to offer women's and men's apparel, adding outerwear and tops, and is known for its focus on fit. The brand states that it redefines everyday style through an LA sensibility and a rock + roll point of view.

Concept

Joe's redefines everyday style with its inherently LA sensibility and distinctive rock + roll point-of-view.

Jaws characteristics

Main traits of Jaws

Trends & youth culture: Adoption of trends and connections to youth culture.
Polished & dressy: Clean silhouettes and polished, elegant dressing.
Minimal & basics: Minimal design and clean everyday staples.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Jaws relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.