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JIL SANDER NAVY
Basic information
No longer active
Overview
JIL SANDER NAVY began in 2011 as a diffusion line of the luxury brand JIL SANDER, founded in Hamburg, Germany, in 1968. It offered items primarily in casual categories, including outerwear, light jackets, knitwear, T-shirts, blouses, and dresses, at more moderate price points than the main collections, and upheld “purity, simplicity and ease” as its values. The line ceased operations in 2019.
Concept
Jil Sander Navy incorporates the values of purity, simplicity and ease.
Tagline
pure and essential luxury
Parent brands
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JIL SANDER 1968
JIL SANDER NAVY was Jil Sander’s diffusion line, launched for Spring/Summer 2011, offering a more relaxed urban wardrobe and a range of accessories. Its products spanned a wide range of categories, including trench coats, lightweight jackets, knitwear, dresses, bags, and shoes, and it presented casual-oriented offerings alongside the main collection. The Spring/Summer 2019 collection was announced as its final one, and the business ended in mid-July 2019.
An extension line focused on relaxed urban style