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Jorg Hysek

Jorg Hysek

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Country: Switzerland
Founded: 1997 1990s
Category: Watches Accessories
Related brands: Watches brands founded in the 1990s Watches brands from Switzerland

Overview

Tagline

we design the futur

JORG HYSEK is a Swiss watch brand. Watch designer Jorg Hysek launched it under his own name in 1997, and it was later renamed HYSEK. Now based in Lussy-sur-Morges, Switzerland, the brand offers multiple collections, including Abyss, IO, KILADA, KALYSTA, FURTIF, V-KING, DUNA, and VERDICT. Its official motto is “we design the futur.” With an architectural perspective and advanced technical expertise at its core, the brand offers watches for customers seeking originality.

Concept

Hysek has an architectural vision of the watch; its philosophy is to create very technical objects which seduce connoisseurs and people eager to differentiate themselves

Jorg Hysek characteristics

Main traits of Jorg Hysek

Luxury & heritage: Position in the luxury market and connections to fashion history and culture.
Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Jorg Hysek relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.