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Kuboraum

Kuboraum

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Country: Germany
Founded: 2012 2010s
Category: Eyewear
Related brands: Eyewear brands founded in the 2010s Eyewear brands from Germany

Overview

Tagline

DREAMED IN BERLIN HANDMADE IN ITALY

Kuboraum is an eyewear brand launched in Berlin, Germany, in 2012 by Livio Graziottin and Sergio Eusebi. It views glasses as “masks,” entities with the power to change how the wearer sees themselves (their perception of the self). Its production is based on the handiwork of Italian artisans, and its slogan is “DREAMED IN BERLIN HANDMADE IN ITALY.” It also develops Innerraum as a related accessories project.

Concept

KUBORAUM USES THE GAME OF MASK AS A HYPOTHETICAL SOLUTION TO THIS ANXIETY.

Kuboraum characteristics

Main traits of Kuboraum

Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Luxury & heritage: Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Kuboraum relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2023

Year Brand Category Description

2023

Kuboraum Editions

Sub-brand

Art projects

An offshoot label extending into music

A music and publishing label operated by Kuboraum, listed on its official website as “Kubo

A music and publishing label operated by Kuboraum, listed on its official website as “Kuboraum Editions,” separately from its mask collections. It regularly runs digital sound residencies and releases records, and its official contact channel is also listed separately as MUSIC & EDITIONS. Its role differs from that of the eyewear product line, and it is positioned as an offshoot line that expands the brand’s activities into music and curation.

2023 Sub-brand

Kuboraum Editions

Art projects

An offshoot label extending into music

A music and publishing label operated by Kuboraum, listed on its official website as “Kubo