Lloyd

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Overview

Tagline

Own the Moments
LLOYD is a footwear brand founded by Hermann Friedrich Meyer in Bremen, Germany, in 1888. Now based in Solingen, Germany, it focuses on men’s and women’s shoes and also offers leather goods such as jackets, bags, and belts. The brand’s slogan is “Own the Moments,” and its vision is “Fuel a Positive Lifestyle.” Its collections include premium lines such as “LLOYD 1888.”

Concept

Fuel a Positive Lifestyle

Lloyd characteristics

Lloyd: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Lloyd

Polished & dressy
Clean silhouettes and polished, elegant dressing.
Minimal & basics
Minimal design and clean everyday staples.
Luxury & heritage
Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Lloyd relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
1888
1888 Sub-brand
LLOYD 1888
Footwear

A premium line at the upper end of the brand.

LLOYD 1888 is the official upper-premium line named after the brand’s founding year, 1888,

LLOYD 1888 is the official upper-premium line named after the brand’s founding year, 1888, and is presented by the brand as the Upper Premium Collection. Centered on hand-finished leather shoes, it brings together LLOYD’s craftsmanship and higher-end specifications. Among the current LLOYD lines, it is positioned as a spin-off line featuring special specifications.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Lloyd

Country of origin, founding year, categories and parent brands.

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Materials

Wearers and lines

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