Tagline
INDEPENDENT MIND
LMC (Lost Management Cities) is a streetwear brand based in Seoul, South Korea, launched in 2015 under its parent company, LAYER. Inspired by the order and disorder found in organic urban landscapes that cannot be fully controlled, as well as lifestyles shaped by individual identities, the brand builds each season’s collection around the atmosphere, colors, and subcultures of a city somewhere in the world. It is led by director 김태훈.
Concept
LMC (Lost Management Cities) is a brand inspired by the order and disorder found in organic urban landscapes that cannot be controlled, as well as the lifestyle of people living with their individual identities. Each season, it presents a collection based on the atmosphere, colors, and subculture of one place in the world.