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Madden NYC

Madden NYC

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Country: United States
Founded: 2017 2010s
Category: Footwear Clothing Accessories
Related brands: Footwear brands founded in the 2010s Footwear brands from United States

Overview

Tagline

Looks for everyone

Madden NYC is a diffusion brand of Steven Madden, Ltd., based in Long Island City, New York, U.S. Launched in spring 2017 as a new brand for Kohl’s, it adopts a “fashion forward” positioning for distribution through Walmart, Inc. The parent company was founded by Steve Madden in 1990. The brand focuses on shoes and accessories, while Almost Famous has served as the exclusive licensee for women’s apparel since its launch in 2022.

Concept

a fashion forward brand marketed exclusively to Walmart, Inc.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1990

Year Brand Category Description

1990

MADDEN

Parent brand

Bags

A derivative brand offering for a separate channel

Madden NYC is a line included in both Wholesale Footwear and Wholesale Accessories within

Madden NYC is a line included in both Wholesale Footwear and Wholesale Accessories within Steve Madden’s brand portfolio, and licensing for Madden NYC apparel began in 2022. It is treated as one of the brands alongside Steve Madden Women's, Steve Madden Men's, Madden Girl, Steven by Steve Madden, and others.

1990 Parent brand

MADDEN

Bags

A derivative brand offering for a separate channel

Madden NYC is a line included in both Wholesale Footwear and Wholesale Accessories within