Marc Jacobs Eyewear

Basic information

Country
United States
Founded
2005
Category
Eyewear

Overview

Marc Jacobs Eyewear is the eyewear category of the American brand Marc Jacobs. Marc Jacobs International was founded in New York in 1984, and eyewear was introduced as sunglasses and prescription frames starting with the Spring/Summer 2005 collection under a licensing agreement with Safilo. Marc Jacobs is said to hold creative authority over the designs, and the global agreement between the two parties has been renewed through December 2031.

Concept

pioneering designs combined with an irreverent spirit

Parent brands

  • Marc Jacobs 1984

    Marc Jacobs Eyewear is a licensed category handled by Safilo, centered on men's and women's sunglasses. It transfers both the avant-garde character of the brand's Runway and the everyday character represented by The Marc Jacobs into eyewear, serving to expand the brand's points of contact in a category distinct from apparel and bags. It maintains the brand's recognizability beyond clothing while offering eyewear as a visual accessory.

    A licensed eyewear line extending beyond clothing