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THE JET SET LIFESTYLE
THE JET SET LIFESTYLE IS ALL ABOUT BEING ON THE GO AND LOOKING CHIC EVERY STEP OF THE WAY.
Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Michael Kors relative to overall brand tendencies.
This chart does not define a brand’s expression or rank brands.
Parent brands and sub-brands, ordered by founding year.
The brand’s original, flagship runway line.
The original line of Michael Kors, which began in 1981 and is presented on the official we
The original line of Michael Kors, which began in 1981 and is presented on the official website as the central focus of its Spring/Summer and Fall/Winter runways and collections. Bearing the founder’s name, it offers refined daywear, eveningwear, shoes, handbags, and accessories. As the brand’s point of origin, it establishes the overall standard for later lines such as MICHAEL Michael Kors and Michael Kors Mens, and serves to convey the designer’s vision most directly.
An independent extension line focused on menswear.
Added in 2002, this menswear-oriented extension line is officially presented as a collecti
Added in 2002, this menswear-oriented extension line is officially presented as a collection of modern American style. Centered on sportswear, refined tailoring, and essential luxury, it offers menswear that balances casualness with polish. In contrast to the primarily womenswear main line, it develops the brand’s menswear offering independently and has become one of three pillars alongside Collection and MICHAEL Michael Kors.
An extension line that broadens the brand’s everyday offerings for women.
Added in 2004, this women-focused extension line is officially presented as a collection w
Added in 2004, this women-focused extension line is officially presented as a collection with a strong fashion sensibility. It incorporates a broad range of trends, colors and patterns, materials, prints, and silhouettes, with accessories at its core and shoes and womenswear added to the offering. It has also been carried by lifestyle stores and major department stores. While Collection represents the brand’s origins, this line broadens its reach to a wider female customer base and, alongside Mens, adds depth to the brand’s lineup.
The brand’s original, flagship runway line.
The original line of Michael Kors, which began in 1981 and is presented on the official we
The original line of Michael Kors, which began in 1981 and is presented on the official website as the central focus of its Spring/Summer and Fall/Winter runways and collections. Bearing the founder’s name, it offers refined daywear, eveningwear, shoes, handbags, and accessories. As the brand’s point of origin, it establishes the overall standard for later lines such as MICHAEL Michael Kors and Michael Kors Mens, and serves to convey the designer’s vision most directly.
An independent extension line focused on menswear.
Added in 2002, this menswear-oriented extension line is officially presented as a collecti
Added in 2002, this menswear-oriented extension line is officially presented as a collection of modern American style. Centered on sportswear, refined tailoring, and essential luxury, it offers menswear that balances casualness with polish. In contrast to the primarily womenswear main line, it develops the brand’s menswear offering independently and has become one of three pillars alongside Collection and MICHAEL Michael Kors.
An extension line that broadens the brand’s everyday offerings for women.
Added in 2004, this women-focused extension line is officially presented as a collection w
Added in 2004, this women-focused extension line is officially presented as a collection with a strong fashion sensibility. It incorporates a broad range of trends, colors and patterns, materials, prints, and silhouettes, with accessories at its core and shoes and womenswear added to the offering. It has also been carried by lifestyle stores and major department stores. While Collection represents the brand’s origins, this line broadens its reach to a wider female customer base and, alongside Mens, adds depth to the brand’s lineup.
Brands that share a country of origin, founding period, category or designer.
Country of origin, founding year, categories and parent brands.
Michael Kors is from United States.
Michael Kors was founded in 1981.
Michael Kors covers the following categories: Clothing, Bags, Accessories, Footwear, Eyewear, Watches, Fragrance, Wallets.