Paul & Joe Beauté

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Overview

Tagline

it's about having fun.I don't ask for advice, I just have things I love.
PAUL & JOE BEAUTE is a cosmetics brand conceived by designer Sophie Mechaly, who was born in Paris, France. Launched in 2002, it offers skincare and beauty items centered on makeup. Its concept is to present the lifestyle of Parisiennes who make the most of life, and Sophie creates and introduces retro-modern packaging and limited-edition packaged items coordinated with each season’s fashion, drawing on her own sensibility. Its symbol motif is the chrysanthemum.

Concept

Cosmetics presenting the lifestyle of Parisiennes who make the most of life

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2 brands
Founded
1995
1995 Parent brand
PAUL&JOE PARIS
Clothing

A lifestyle line extending into cosmetics.

A beauty line that began in 2001 through a collaboration with Japan's Albion, offering eve

A beauty line that began in 2001 through a collaboration with Japan's Albion, offering everything from lipstick, eyeshadow, nail products, and powder to cases. It brings prints used in clothing, cat motifs, and limited-edition cases into cosmetics, extending Paul & Joe's signature motifs into everyday goods. Alongside Eyewear and Art de la Table, it functions as a core part of the lifestyle expansion, serving as an entry point beyond clothing and extending the brand's recognition into beauty.

1995 Parent brand
Paul & Joe
Clothing

A beauty line extending beyond fashion.

Paul & Joe Beauté is a beauty line developed in 2001, beginning with a collaboration with

Paul & Joe Beauté is a beauty line developed in 2001, beginning with a collaboration with Albion, and focuses on cosmetics and skincare. Official materials emphasize the quality of its formulations and attention to packaging, and the line covers areas including lips, eyes, and nails. It serves to extend the fashion brand’s world into everyday beauty, and is positioned within the group as the offshoot line closest to everyday life.

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Brands that share a country of origin, founding period, category or designer.

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Country of origin, founding year, categories and parent brands.

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