POLO BCS

One of the product lines developed by POLO BCS, it is listed on the brand page as POLO BCS HOME. In the actual online store, the HOME label is used for household goods such as disinfecting wet wipes and medicated wipes for babies. In contrast to the main line, which centers on apparel, it covers hygiene products for everyday household use and childcare-related goods, reinforcing POLO BCS’s lifestyle offering from the perspective of everyday living.

One of the product lines developed by POLO BCS, it is listed on the brand page as POLO SPORTS BCS. In 2011, it signed an advisory agreement with HAM POLO CLUB in London, England, and introduced the sport of polo domestically while renewing its SPORTS line. Among POLO BCS’s lines, it most directly expresses the spirit derived from the sport and serves to present the parent brand’s British Country Spirit in a sports context. It is currently also sold at large sporting goods retailers.

One of the product lines developed by POLO BCS, it is presented as POLO WOOD BCS on the brand page and offered as a collection under the name POLO WOOD in the online store. The line centers on aromatics, room mists, wooden accessories, and other products made with Yoshino hinoki and Yoshino cedar, and is linked to POLO BCS’s activities, which began with its forestry business in 2009. Unlike HOME, which focuses on household goods, and SPORTS, which is rooted in an athletic context, this line foregrounds natural materials and regional resources.