Tagline
there are no shortcuts to any place worth going
Sunray (Sunray Sportswear) is a brand designed in Newquay, Cornwall, England, and available in Japan, focusing primarily on T-shirts and sweatshirts. Its founder and designer, Colin Campbell, espouses a “quiet, reflective and thoughtful” approach, emphasizing quality and provenance over a glossy website of its own. Its jersey is characterized by being knitted slowly on antique loopwheel machines.
Concept
just being quiet, reflective and thoughtful