TUA by Braccialini

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Overview

TUA by Braccialini is a line of bags and accessories for younger consumers, launched in 1990 by Braccialini, which originated in Florence, Italy. It focuses on bags and small leather goods. Braccialini materials describe it as characterized by lightness, an everyday feel, fantasy, artistry, humor, and storytelling. It was conceived with the intention of offering a more accessible price range than the parent brand.

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1 brands
Founded
1954
1954 Parent brand
Braccialini
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A diffusion line for younger customers’ everyday use

TUA by Braccialini is a line derived from Braccialini for younger customers. Past material

TUA by Braccialini is a line derived from Braccialini for younger customers. Past materials describe it as targeting a young, active customer base, and it is still listed in the official brand introduction as the Braccialini Tua line. Unlike the main brand’s sculptural themed bags, it offers bags and small leather goods designed with casual everyday use, seasonal trends, and functionality in mind. While Temi focuses on sculptural bags made by hand, TUA serves as a more everyday diffusion line.

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