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[un:usual]

[un:usual]

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Country: Germany
Founded: 2011 2010s
No longer active
Category: Clothing
Related brands: Clothing brands founded in the 2010s Clothing brands from Germany

Overview

[un:usual] was a lingerie brand for young women launched in 2011 by the German lingerie manufacturer Felina. It offered bras and panties, among other products, including styles for larger cup sizes, and was positioned as an independent label under Felina. European Lingerie Group’s annual report records that the brand was discontinued as part of Felina’s business restructuring in 2017–2018.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: -

Year Brand Category Description

Felina

Parent brand

Clothing

A discontinued line for younger customers and larger cup sizes

[un:usual] was a lingerie line for younger customers offered within the Felina brand famil

[un:usual] was a lingerie line for younger customers offered within the Felina brand family. It catered to larger cup sizes while featuring bright colors and trend-inspired designs, and offered basic and fashion series. In contrast to Felina itself, which emphasized wearability and fit, and Conturelle, which offered feminine collections with a seasonal feel, [un:usual] was positioned to provide younger customers with a choice of colors, patterns, and designs. Its brand operations ended in 2017–2018 as part of a reorganization of the Felina Group.

- Parent brand

Felina

Clothing

A discontinued line for younger customers and larger cup sizes

[un:usual] was a lingerie line for younger customers offered within the Felina brand famil