Tagline
Move Smarter™
Aer is a U.S.-based bag brand founded by Allen Choi in San Francisco in 2014. Starting with bags designed for both the gym and the office, it offers backpacks, briefcases, duffels, slings, accessories, and suitcases. Guided by its official motto, “Simplicity. Utility. Durability.,” the brand designs products for urban life, commuting, business trips, and travel, combining minimalist design with functionality and durability. Its collections include Active, City, Tech, and Travel, and it operates internationally from its San Francisco headquarters.
Concept
Simplicity. Utility. Durability.