AJOBYAJO

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Overview

AJOBYAJO is a streetwear brand based in Seoul, South Korea, founded in 2016 by designer Kim Se-Hyung (김세형). It reinterprets Asian subcultures as street fashion, with the sensibility of “An outsider that lives contemporarily with us.” at its core. The brand focuses on apparel and also offers jewelry and accessories. Its official website features the Spring/Summer 2026 collection, and the brand remains active.

Concept

An outsider that lives contemporarily with us.

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