ALAN CROCETTI is a London-based jewellery brand launched in 2014 by designer Alan Crocetti. Originally from Brazil (born in Goiânia and raised in Belo Horizonte), he began making jewellery while studying at Central Saint Martins and made his official debut for Spring/Summer 2015 (SS15) through Fashion East. The brand develops gender-neutral collections centered on rings, ear cuffs, necklaces and other pieces, featuring iconic motifs such as roses and scorpions and the concept of “making jewellery the main focus.” Its work has been featured at Dover Street Market and in major fashion media.
Concept
To elevate jewellery and bring it to centre stage, redefining the importance of jewellery within the industry.