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Labrum London

Labrum London

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Country: United Kingdom
Founded: 2014 2010s
Category: Clothing Bags Accessories Footwear
Related brands: Clothing brands founded in the 2010s Clothing brands from United Kingdom

Overview

Tagline

Designed By An Immigrant

LABRUM is a British menswear brand conceived by Foday Dumbuya in London in 2014. It develops clothing that fuses West African culture and history, presented as “stories,” with traditional British tailoring, through ready-to-wear and made-to-measure tailoring. Its mission is to offer honest practicality rooted in a passion for simplicity, fit, and detail. It also offers lines such as BLACK LABEL and WHITE LABEL.

Concept

Narrating untold stories of the diaspora merging African values with British tailoring. A philosophy centred on creating directional and purposeful pieces, inspired to launch a new generation of design.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 3 brands
Founded: 1981-2015

Year Brand Category Description

1981

Black Label

Sub-brand

Clothing

A core label responsible for tailoring

A label permanently stocked in LABRUM’s shop, centered on tailoring-led items such as duff

A label permanently stocked in LABRUM’s shop, centered on tailoring-led items such as duffle coats, blazers, tailored trousers, and shirts. In contrast to White Label’s T-shirt- and hoodie-focused assortment, it serves to showcase the structure and construction of garment-making, and is positioned closer to formalwear than SPORTS.

2014

White Label

Sub-brand

Clothing

An accessible line for everyday wear and graphics

A permanent label alongside Black Label in LABRUM’s shop, it centers on everyday wear and

A permanent label alongside Black Label in LABRUM’s shop, it centers on everyday wear and graphic expression, with items such as T-shirts, hoodies, socks, track jackets, and bottoms. Its role is distinct from that of the tailoring-focused Black Label, and it serves as an entry point on the casual side, close to SPORTS.

2015

SPORTS

Sub-brand

Clothing

A functional line focused on athletic use

The SPORTS section in LABRUM’s collection listings comprises track sets, singlets, coach j

The SPORTS section in LABRUM’s collection listings comprises track sets, singlets, coach jackets, shorts, and other items. It serves to group functional clothing for athletic use separately from areas centered on conventional shirts and suits.

1981 Sub-brand

Black Label

Clothing

A core label responsible for tailoring

A label permanently stocked in LABRUM’s shop, centered on tailoring-led items such as duff