Barbour White Label

Basic information

Country
United Kingdom
Founded
2019
Category
Clothing

Overview

Barbour White Label is a line for the Japanese market from the established British outdoor and lifestyle brand Barbour, founded in South Shields, England, in 1894 by John Barbour. Launched in 2019 as “Made for Japan,” it offers jackets, knitwear, shirts, and other items in slim fits, reinterpreting archive-derived staples in a minimalist way.

Parent brands

  • Barbour 1894

    Barbour White Label (White Label / Made for Japan) is a diffusion collection developed primarily for the Japanese market. It retains Barbour design elements such as the traditional corduroy collar and tartan lining while reworking them with a slimmer fit, lightweight materials, and minimal details. Through slimmer-cut wax jackets and an expanded range of items beyond outerwear, including knitwear and shirts, it applies the parent brand’s country-oriented aesthetic to urban everyday wear. Within the group, it is positioned as a line that complements the Japanese market and the urban everyday-wear segment.

    A slim-fit expansion line for the Japanese market