Tagline
Spreading Aloha through Fashion.
Anuenue is a clothing brand launched in March 2015 by Aloha Outlet, based in Honolulu, Hawaii. With a Hawaii theme, it offered aloha shirts, dresses, matching outfits, bags, and other items for families and groups, and released collections featuring ginger, hibiscus, pua kenikeni, and dahlias. The brand name means “rainbow” in Hawaiian, and the brand used the slogan “Spreading Aloha through Fashion.” Aloha Outlet, the company behind the brand, closed on October 15, 2025, and the brand is considered to have ended as well.
Concept
We created Anuenue Clothing with the purpose of providing people with Hawaii themed fashionable clothing options for the entire family as well as any group event.