ARTA

ARTA CVSTOS is an official high-end series from ARTA, launched in 2020 through a collaboration between ARTA and CVSTOS, a Swiss luxury mechanical watch brand. Rather than a one-off collaboration product, it is an ongoing series bearing the ARTA name, offering original watches and apparel. It focuses more than ARTA’s regular merchandise and racing wear on apparel for movement and lifestyle that combines sportiness with a sense of luxury. Within the ARTA brand family, it is positioned as a line covering premium fashion and watches.

ARTA MECHANICS is a customization brand derived from the racing sports brand ARTA, announced in 2022. It applies the motorsports technology and philosophy developed by ARTA to production-car-based custom complete cars, dedicated parts, and apparel related to car life. While ARTA CVSTOS is a high-end series offering sporty luxury apparel and watches, ARTA MECHANICS is positioned as an independent offshoot brand in the vehicle customization field, focusing on the design, driving performance, and ownership experience of the vehicles themselves. Its official website presents automotive products and apparel within the same brand universe.