Tagline
We love wool but we aren’t sheep.
Baabuk is a footwear brand founded in 2013 by Dan Witting and Galina Witting, based in Lausanne, Switzerland. Inspired by valenki, traditional Russian felt boots, it offers slippers, sneakers, boots, and other footwear made primarily from wool. Guided by the aim of combining comfort with a spirit of exploration, the brand designs its products in Switzerland and produces them using the craftsmanship of artisans in Nepal and Portugal. B Corp certified, it operates internationally, delivering products to more than 60 countries while emphasizing responsible material sourcing and consideration for social and environmental impacts.
Concept
Comfort and exploration