BADCAT

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Country: South Korea
Founded: 2025 2020s
Category: Eyewear
Related brands: Eyewear brands founded in the 2020s Eyewear brands from South Korea

Overview

Tagline

Elegant texture, a one-of-a-kind aura.

BADCAT is a series launched in 2025 as a spinoff from the Korean colored contact lens brand URIA i-DOL (now URIA). Building on lens design research developed by its parent brand, it uses diverse, precise patterns to create a natural, clear radiance. Its color range includes Siamese Beige, Egyptian Gray, and Turkish Blue. The series is available mainly in six-month-use lenses, as well as daily disposable lenses. Centered on designs and colors evocative of cats’ eyes, these Korean-made colored contact lenses are also available in overseas markets, including Japan.

Concept

The BADCAT series uses diverse, precise patterns to express the natural, clear radiance that is also a defining appeal of URIA lenses.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2014

Year Brand Category Description

2014

URIA

Parent brand

Eyewear

An independent line focused on expressive color

BADCAT is an independent line in URIA’s official lineup, offering both daily disposable an

BADCAT is an independent line in URIA’s official lineup, offering both daily disposable and long-term-use types, with options such as Egyptian gray, Siam beige, and Turkish blue. Through combinations of patterns and colors that differ from YURIAL’s translucency, eyeis’s tiny dots, and CANNA ROZE’s thin rims and muted colors, it presents color expressions that clearly change the impression of the eyes. In contrast to URIA’s natural-style lines, it plays a role in adding presence through a range of colors and designs.

2014 Parent brand

URIA

Eyewear

An independent line focused on expressive color

BADCAT is an independent line in URIA’s official lineup, offering both daily disposable an