Tagline
NEVER DROPS. STAY TOGETHER.
Baqless is an accessories brand founded in Basel, Switzerland, in 2018. Inspired by an idea from Mr. Barriere, a jewelry designer based in France, the brand developed earrings with an integrated post and back, with technical support from Swiss watch movement manufacturer RONDA. Based on the concept of “stress-free earrings” that eliminate lost backs and discomfort from tightness, the earrings use a T-shaped post mechanism. The brand offers collections including zirconia, pearls, hoops, Amity, and diamonds, and is distinguished by its proprietary structure, patented in Europe, the United States, and Asia.
Concept
stress-free earrings