Concept
Cool comfort and Scandinavian simplicity.
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Cool comfort and Scandinavian simplicity.
Parent brands and sub-brands, ordered by founding year.
A womenswear diffusion line that extends the brand to younger customers
BZR is a diffusion line introduced by Bruuns Bazaar in 1999 and aimed at a younger custome
BZR is a diffusion line introduced by Bruuns Bazaar in 1999 and aimed at a younger customer base than the parent brand. While Bruuns Bazaar’s core collections include both womenswear and menswear, BZR is currently treated as a separate category in the official online store and focuses mainly on womenswear. It is therefore positioned as a line that carries on the brand’s Nordic design heritage while offering a distinct entry point for younger customers.
A womenswear diffusion line that extends the brand to younger customers
BZR is a diffusion line introduced by Bruuns Bazaar in 1999 and aimed at a younger custome
BZR is a diffusion line introduced by Bruuns Bazaar in 1999 and aimed at a younger customer base than the parent brand. While Bruuns Bazaar’s core collections include both womenswear and menswear, BZR is currently treated as a separate category in the official online store and focuses mainly on womenswear. It is therefore positioned as a line that carries on the brand’s Nordic design heritage while offering a distinct entry point for younger customers.
Brands that share a country of origin, founding period, category or designer.
Country of origin, founding year, categories and parent brands.
Bruuns Bazaar is from Denmark.
Bruuns Bazaar was founded in 1994.
Bruuns Bazaar covers the following categories: Clothing, Accessories.