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Casella Meyer

Casella Meyer

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Country: Switzerland
Founded: 2020 2020s
Category: Clothing
Related brands: Clothing brands founded in the 2020s Clothing brands from Switzerland

Overview

Tagline

Prioritizing imagination and craftsmanship.

Casella Meyer is a luxury fashion brand founded in Zurich, Switzerland, in 2020 by Rico Zeindler and Tobias Hausler. Centered on textile expertise and forms of expression derived from airbrushing, it develops clothing and special projects. The brand champions “Prioritizing imagination and craftsmanship.” and works at the intersection of fashion, art, and music. It has also been confirmed as being carried by retailers overseas.

Concept

Redefining the notion of luxury.

Casella Meyer characteristics

Main traits of Casella Meyer

Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Luxury & heritage: Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Casella Meyer relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.