Fashion brands — country: United Kingdom · founded: 1856

BURBERRY LONDON was the name used for a core, signature line within the luxury brand BURBERRY, founded in the UK by Thomas Burberry in 1856. Centered on classics such as trench coats and scarves, it offered mainly ready-to-wear for women and men, and was distinguished from the runway line BURBERRY PRORSUM and the casual line BURBERRY BRIT. Following a policy announcement in 2015, the multiple lines were gradually consolidated under BURBERRY, and the name BURBERRY LONDON was discontinued by the end of 2016.

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A line built around waterproof rubber boots made with natural rubber, pursuing lightweight construction and a refined silhouette through thinner rubber and a slimmer fit than existing models.

BORN IN BRITAIN, UNIVERSAL IN APPEAL