D.Franklin

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Overview

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Uncommon by nature.
D.Franklin is a fashion brand founded in 2014 in Elche, Spain, by brothers Daniel Esquitino and Enrique Esquitino. Starting as an online business, it focuses on sunglasses and also offers footwear such as sneakers, clothing, and accessories. Its product lines are planned and designed in-house, and the brand’s philosophy regards fashion as a form of self-expression. The brand states that it aims to create a distinctive urban movement through a free and diverse perspective, and also develops initiatives in the sports sector, such as D.Franklin Athletic.

Concept

D.Franklin was born with a plural and free vision: to become an URBAN movement with a unique perspective.

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D.Franklin Athletic
Eyewear

A functional line focused on the sports category

D.Franklin Athletic is a line officially developed by D.Franklin as a project born from th

D.Franklin Athletic is a line officially developed by D.Franklin as a project born from the movement of sport. While the parent brand offers a wide range of products, including sunglasses, sneakers, and clothing, this line focuses on sporting values and proposes products that combine performance and style. It offers products for activities such as cycling, running, MTB, and trail, and is positioned as the part of the parent brand’s comprehensive lifestyle offering dedicated to sports.

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