Daisy Marc Jacobs

Basic information

Country
United States
Founded
2007

Overview

Daisy Marc Jacobs is a fragrance by Marc Jacobs, launched in 2007. Centered on wild berries, white violet, and jasmine, it leaves a soft lingering impression with notes such as sandalwood. Master perfumer Alberto Morillas created the fragrance, which has expanded into multiple derivative items as the Daisy series.

Concept

place that optimistic, beautiful and pure

Tagline

Daisy Marc Jacobs transports you to a place that optimistic, beautiful and pure.

Parent brands

  • Marc Jacobs 1984

    Launched in 2007, Daisy Marc Jacobs is a long-running franchise representing the brand’s fragrance business and has continued to generate numerous extensions, including Daisy Love and Daisy Wild. Coty treats Daisy as a major achievement in Marc Jacobs fragrances, and as a foundation established before Perfect, it continues to play a central role in the fragrance category. Daisy remains at the top and at the center of the current lineup.

    A long-running fragrance pillar that represents the brand