Tagline
DESTINATION SURF, LIVING THE EXPERIENCE.
DESTINATION is a surf accessories brand founded by John Smith in 1980 in Encinitas, California, USA. It offers board bags, leashes, travel bags, and other products for surf travelers, specializing in products that support surfers on the move and their equipment. With a focus on creating high-quality, reliable surf products, its offerings include COFFIN BAG, DAY TRAVEL SERIES, and US NATURAL SOCKS. Since the early 2000s, it has been a family-run brand managed by Smith’s son, Aaron Smith, and his wife, Catherine.
Concept
Our main focus is to create quality, reliable, hard-core surf products.